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QBR Scorecard

Build comprehensive quarterly business review scorecards with health metrics. Enter values for instant results with step-by-step formulas.

Worked Examples

Example 1: Enterprise SaaS Account

Problem:Fortune 500 customer QBR. $500K ARR, 95% revenue attainment, NPS 45, 2% churn risk identified.

Solution:Strong overall health (82 score). Highlight ROI achieved. Address churn risk with executive engagement. Present expansion opportunities in underutilized product areas.

Result:95% attainment | Health: Good | Action: Expand + executive alignment

Example 2: At-Risk Account

Problem:Mid-market customer showing warning signs. 80% attainment, NPS 20, support tickets up 40%, adoption declining.

Solution:Fair health (58 score). Needs intervention. Present action plan: dedicated support, product training, executive sponsor engagement. Discuss contract flexibility if needed.

Result:80% attainment | Health: Fair | Action: Retention intervention required

Example 3: Growth Account

Problem:SMB customer exceeding expectations. 115% attainment, NPS 70, actively requesting more features.

Solution:Excellent health (91 score). Perfect expansion opportunity. Present upsell options, invite to customer advisory board, gather case study content.

Result:115% attainment | Health: Excellent | Action: Expansion + advocacy

Frequently Asked Questions

What is a Quarterly Business Review (QBR)?

A QBR is a structured meeting between a vendor and customer to review the past quarter's performance, align on goals, and plan for the future. For internal QBRs, it's a leadership review of business unit or account performance.

What metrics should be in a QBR?

Core metrics: revenue/ARR, retention/churn, NPS/CSAT, product adoption, support metrics, and expansion revenue. Include both lagging indicators (what happened) and leading indicators (what's likely to happen).

Who should attend a customer QBR?

Customer side: executive sponsor, day-to-day users, procurement/finance. Vendor side: CSM, account executive, product specialist as needed, executive for strategic accounts. Match seniority levels.

What's the difference between QBR and EBR?

QBR (Quarterly Business Review) focuses on operational metrics and near-term goals. EBR (Executive Business Review) is higher-level, strategic, typically involving C-suite, focusing on business outcomes and long-term partnership.

References